Build Your Own Marketplace

Build Your Own Etsy Alternative

Etsy takes 6.5% of every sale. Sellers are frustrated with rising fees, buried listings, and constant policy changes. This frustration is creating a massive opportunity.

Today, you can build your own Etsy alternative — without writing a single line of code.

No coding required. Launch in days, not months.

Watch the Full Build

Building an Etsy Alternative with AI

Step-by-step: from zero to a live marketplace in one video

0:00

Why sellers leave Etsy

1:39

Building with AI

10:04

Creating listings

17:43

First test purchase

The Problem

Why Sellers Are Leaving Etsy

Sellers don't necessarily want another Etsy — they want a better home for their craft.

Rising Fees

6.5% transaction fee + $0.20 listing fee + payment processing

Sellers keep less of every sale

Buried in Competition

Millions of sellers competing for visibility

Even great products get lost in the noise

Algorithm Changes

One tweak and shop income drops overnight

No stability or predictability for sellers

No Control

Policy changes happen without warning

Sellers just react — they can't build long-term

The Opportunity

When you build for one specific group, you can offer: lower fees, better visibility, and a real sense of community.

The Opportunity

Niche Marketplaces Win

The most successful Etsy alternatives aren't massive platforms — they're focused. Pick a niche and build a better home for that community.

Handmade Ceramics

Pottery, mugs, bowls, and decorative pieces from independent artists.

Target: Home decor enthusiasts, gift buyers

Vintage Watches

Curated collection of vintage and antique timepieces.

Target: Collectors, watch enthusiasts

Indie Stationery

Notebooks, planners, art prints, and paper goods from indie creators.

Target: Journaling community, students, artists

Local Artisans

Handmade goods from makers in your city or region.

Target: Local shoppers, tourists, gift buyers

Sustainable Goods

Eco-friendly, zero-waste, and ethically made products.

Target: Environmentally conscious consumers

Pet Supplies

Handmade pet accessories, treats, and toys.

Target: Pet owners who want unique items

Have a different niche in mind? Prometora works for any type of marketplace.

Your Marketplace, Your Fees

Calculate Your Marketplace Revenue

Unlike Etsy's fixed 6.5% fee, you set your own commission. See how much you could earn — and how much more your sellers keep compared to Etsy.

Quick Start with Presets

Your Settings

Break-Even Analysis

Orders to Break Even

36

GMV at Break Even

$1,800

You're 64 orders above break-even! Your subscription is covered.

Net profit per order: $4 (your 10% commission minus 1.5% Prometora fee)

Per Transaction Breakdown

Sale Price
$50
Your Commission (10%)
+$5
Prometora Fee (1.5%)
-$1
Stripe Fee (2.9% + $0.30)

Deducted from seller

-$2
Your Net Profit

What you earn as marketplace owner

$4

Seller side (for reference)

Seller Receives
$43

Monthly Projections

GMV$5,000
Your Commission$500
Prometora Fees-$75
Subscription-$149
Net Monthly Revenue$276
Profit Margin5.5% of GMV

Yearly Projections

Annual GMV$60,000
Annual Commission$6,000
Annual Net Revenue$3,312

Revenue Growth Chart

Visualize how your net revenue scales with order volume

50
$64
100
You
$276
250
$914
500
$1,976
1,000
$4,101

Monthly orders → Net revenue/month

Scaling Projections

See how your revenue grows as your marketplace scales (based on $50 AOV, 10% commission, Professional plan)

OrdersGMVCommissionFeesNet
50$2,500$250-$187$64
100Current$5,000$500-$224$276
250$12,500$1,250-$337$914
500$25,000$2,500-$524$1,976
1,000$50,000$5,000-$899$4,101

Ready to Start Earning?

With 100 orders at $50 AOV, you could be earning $276/month. Start building your marketplace today.

Compare to Etsy's Fees

On Etsy, sellers pay:

  • • 6.5% transaction fee
  • • $0.20 per listing
  • • 3% + $0.25 payment processing
  • • 12-15% for ads (Etsy pushes this)

On your marketplace:

  • • You set the commission (even 0%)
  • • No listing fees
  • • Standard Stripe fees only
  • • Sellers keep more of every sale

Built-In Features

Everything You Need for a Handmade Marketplace

Prometora includes all the features sellers and buyers expect — no plugins, no custom development.

Product Listings

Sellers create beautiful listings with multiple photos, variants, and detailed descriptions.

Seller Storefronts

Each seller gets their own customizable shop page to showcase their brand.

Split Payments

Stripe Connect automatically splits payments between you and your sellers.

Seller Management

Approve sellers, manage listings, and oversee your marketplace.

Reviews & Ratings

Build trust with buyer reviews and seller ratings.

Order Management

Sellers manage orders, shipping, and communicate with buyers.

How It Works

Launch Your Marketplace in 3 Steps

1

Pick Your Niche

Focus on a specific category — handmade ceramics, vintage watches, local artisans, sustainable goods. The more focused, the better you can serve that community.

2

Build with AI

Describe your marketplace to Prometora's AI. It generates your homepage, categories, listing fields, and content. Customize everything visually — no code required.

3

Onboard Sellers

Invite sellers to join your marketplace. They create their shops, list products, and start selling. You earn a commission on every sale (or set your own fee structure).

Start Your Handmade Marketplace Today

No development costs. No coding. Create a home for makers and artisans where they keep more of what they earn.

$99
per month to start
View All Plans

Stripe Connect

Secure payments

SSL Encrypted

All data protected

30-Day Guarantee

Money back, no questions

Custom Domain

Your brand, your URL

Trusted by Marketplace Founders

I had been thinking about building a marketplace for some time and already tried several ‘no coding’ platforms. These however were too restrictive in customization for my needs. After looking for alternatives I stumbled upon Prometora and can honestly say I never looked further since. Customization is great and a lot of features are already present for different types of marketplaces. Above all that the customer support is superb which really makes this one of the best ‘no coding’ platforms. I would highly recommend Prometora for anyone trying to build a solid marketplace with very basic technical skills.
LV

Lukas V.

Founder, United Spares Automotive parts marketplace

We had been looking for a platform for our jewelry marketplace for a long time, but most solutions were either too technical or lacked important features. With Prometora we quickly built a professional marketplace with Stripe payments, seller onboarding, and our own domain - without writing a single line of code. The support has been fantastic and always quick to help. Highly recommend Prometora to anyone wanting to start a marketplace.
JJ

Julius J.

Founder, Valé Jewelry marketplace

I wanted a reliable partner, and choosing Prometora was undoubtedly the best decision for developing Perigoodies. The team’s guidance and dedication made my job much easier, and their responsiveness and support far exceeded my expectations and are greatly appreciated.
NP

Nelly P.

Founder, Perigoodies Périgord artisan & gourmet marketplace

Frequently Asked Questions

With Prometora, you can launch a handmade marketplace starting at $99/month.

Custom development typically costs $10,000 to $50,000+ and takes months. Prometora gives you the same core features at a fraction of the cost.
When you build your own marketplace, you own the platform and customer relationships. You set the fees (or charge none), control the policies, and build your own brand.

On Etsy, you're competing with millions of sellers and paying their growing fees.
Yes. Each seller gets a customizable shop page where they can showcase their brand, tell their story, and display all their products.

Buyers can follow their favorite sellers and browse by shop.
Payments are processed through Stripe Connect. When a buyer purchases, the payment is automatically split between you (your commission) and the seller.

Sellers receive automatic payouts on your schedule. Learn more in our revenue guide.
Absolutely — and we recommend it. The most successful Etsy alternatives focus on a specific niche: sustainable products, local artisans, vintage jewelry, handmade pet supplies.

Prometora lets you customize categories, listing fields, and filters for your specific market.
Start by recruiting a small group of quality sellers in your niche. Offer them lower fees than Etsy, more control over their shop, and a curated community.

Many sellers are actively looking for Etsy alternatives due to rising fees and competition. Your pitch: 'A better home for your craft.'
No. Prometora is designed for non-technical founders. You can build your entire marketplace using AI — describe what you want, and it generates the pages, categories, and content.

No coding required. Launch in days, not months.
Rasmus Sørensen

Video by Rasmus Sørensen

Rasmus is the founder of Prometora, building AI-powered tools to help non-technical founders launch online marketplaces. In this video, he builds a complete Etsy alternative from scratch using AI.

Ready to Build Your Etsy Alternative?

Give artisans and makers a better platform. Own your marketplace, set your fees, build your community.

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Build Your Own Etsy Alternative | No-Code Marketplace Builder - Prometora | Prometora